Optimor
@Optimor
male United States
Plurking for Millward Brown Optimor, Millward Brown's global brand strategy and financial consultancy. View our BrandZ Top 100 ranking at bit.ly/cqLkB
Debenhams' own-brand focus pays off bit.ly/6ljUUw
Watch this neat Coca-cola advert - the ultimate vending machine! bit.ly/5kRJCl
Twinings adds Rainforest Alliance brand value to its Everyday brand bit.ly/8moY10
Google's next innovation - virtual billboards? bit.ly/7AIHFF
Peugeot unveils new brand image bit.ly/5WHV5f
PepsiCo gets Hugh Jackman to change perceptions towards Lipton Ice Tea, esp in the UK bit.ly/8h5ytw
Barclaycard to roll out a sequel to the 'Waterslide' ad - 'Rollercoaster'! bit.ly/7euTt6
Simon Cowell quits American Idol to launch US X Factor. How much branding does SiCo add to American Idol, I wonder? bit.ly/4QNy0g
Ford voted most improved auto brand by consumers bit.ly/6UYtCF
Toyota to expand the Prius brand to 'a family of vehicles' bit.ly/57bmgy