Optimor
@Optimor
male United States
Plurking for Millward Brown Optimor, Millward Brown's global brand strategy and financial consultancy. View our BrandZ Top 100 ranking at bit.ly/cqLkB
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Joanna Seddon debunks myths about Super Bowl advertising return on investment bit.ly/cFqvuh
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The BrandZ Portfolio outperforms S&P500 time and again - strong brands are good investments! bit.ly/cUCzZN
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John Lewis becomes the latest sponsor of London 2012 bit.ly/bEkW9I
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Kellogg's scales back Coco Pops bit.ly/ctJJUN
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The Toyota crisis continues bit.ly/cZf3RK
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Branding ban on cigarette packs? bit.ly/c72qtP
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It's Superbowl ad season and everyone wants a piece - Volkswagen too bit.ly/9yKFH0
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Coca-cola to bring you the Simpsons during the Superbowl bit.ly/ckMJd5
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Toyota faces a reputation challenge bit.ly/c3nEQ0
Radio advertising enhances your internet advertising? bit.ly/bxeEsu